The ALP is to recruit Footy legends to attack political advertising during the Grand Finals of the AFL and ARL ... with their own political ads on during the grand finals!
Touche. Nobody is gonna notice that hypocrisy. ALP strategists have got that one in the bag. NOT!
But wait, the cunning plan is that the ALP ads with reveal the key difference with the Govt ads. They will push the line that that the Govt ads are taxpayer funded, but theirs are funded by the Labor Party, sorry ACTU. Hang on. Surely that makes ALP ads MORE political than the Govt's, right? The Govt ads are infomercials strictly speaking that don't endorse the goverment. Not like Morris Iemma's taxpayer funded ads during last year's Ashes series. If the ALP thinks that people in the midst of finals fever are going to make this fine distinction they are mad.
The main point they are pushing is the political ads during sport are, if you will, unsporting and that is the main point the public will get if they did not get it already. They will be just as pissed off that ALP propaganda is taking up their valuable ref-abusing time as Govt ads.
The recruitment of footy stars is a bit of a coup for the ALP I guess, but this also serves to make the govt infomercials look more neutral. The ALP seem to believe everyone automatically sympathises with their point and so the message will get through regardless. If that was the case why do they need to advertise at all?
Maybe they realise this could backfire and that's why the ads are only on the antiquated bygone-era medium of radio, and not TV.
